C Spire
Overview
Deepfake the Super Bowl.
AI is everywhere. On your phone. In your business. Even in your Super Bowl TV commercials. But while other brands are integrating AI just to play with the latest tool or cut production costs, we teamed up with C Spire and used the latest AI to highlight the darker side of AI.
By combining a plethora of the AI tools, we created what appears to be a typical, overly serious business ad about cybersecurity. But as the spot progresses, it’s revealed that the people you’re seeing are all AI deepfakes being created and manipulated by a malicious hacker (who, it turns out, is also AI). The key message: AI isn’t just a tool for productivity. It’s also the biggest emerging security threat to your business and you need a technology partner like C Spire who’s one step ahead.
